My MKT2003 lecture clashes with all 3 preparatory briefings ahead of the very important Periodic Subject Review. I was concerned that as a newbie, missing all of the dress rehearsals was a bad idea. Peter agreed and instructed me to find a plan to get out of the lecture next week.
I had already planned to have these students (finally) do some practical activity. The feedback from last week illustrated that they are tiring of theory - and I don't blame them. I pulled this forward a week and also managed to get hold of the Marketing Director of Retail Eyes again - we spoke briefly in the summer.
Since I hadn't heard from him, I thought he wasn't interested, and was hoping to just get copies of some research assignments for my students to have a go with. I was delighted when he offered to come and do a talk as well.
So now, not only do I have a field activity for the students to do on the week I need to be at the PSR event, but also have a guest speaker to boot. A result!
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